Packaging Design Refresh

New Holland was ready to shake things up with a design refresh of their handcrafted canned cocktails with packaging that was more colorful, fun, fresh, modern and stylistically closer to their beer line. The vibrant color palette was inspired by the flavors of each cocktail and drink iconography inspired by the design style from the beer cans. Handcrafted together to create harmonious branding and flavor-packed visuals to stand out on the shelf.

For Gezellig Times!